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Drop
Project Type /
Branding, B2B, Web, Social, Long-form
Date /
2023
Art Director /
John Kobas
As the Drop App started to take off, a complete B2B identity and website was needed. I developed a comprehensive style guide that served as the foundation for Drop's new B2B brand identity. Through meticulous design and copy choices and a keen understanding of our target audience, I ensured that our brand stood out in the competitive B2B landscape, setting the stage for our success in the market.
Once the brand was established, I crafted all content for the website, ongoing LinkedIn posts, and blog posts.
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